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    Transforming the selection process with artificial intelligence:
    the impact of “MARIA”

    The healthcare sector faces major challenges: high mobility, a shortage of professionals, and increasing competition to attract talent. The selection process is strategic for the future quality of healthcare services.

    The Ribera healthcare group wants to lead this transformation by paving the way for digital solutions to meet the demands of a diverse and geographically dispersed healthcare ecosystem.

    +100
    WORK CENTERS

    27000
    CANDIDACIES / YEAR

    15%
    ROTATION

    9200
    PROFESSIONALS

    6
    COUNTRIES

    5
    PROFESSIONALS

    Maria, an intelligent virtual assistant based on artificial intelligence

    Proposed solution: Maria

    The intelligent virtual assistant created by Orbio AI based on artificial intelligence and natural language processing technology.

    Automation of curriculum screening and initial interviews.

    Assistance with onboarding processes and resolution of frequently asked questions.

    Identifying critical alerts that require human intervention.

    Continuous interaction with candidates and employees.

    Recording and traceability of all interactions.

    Period July-October 2025

    through the agent

    78% via WhatsApp

    22% via call

    monthly managed autonomously.

    evaluations of candidacies made during this period.

    from the receipt of the application, to the contact.

    in response time to consultations.

    in the application process completion rate.

    of interactions outside of normal hours of the team.

    She values ​​the interaction with Maria positively.

    Each month it has freed the team from administrative burden.

    problems that previously required human intervention are now resolved automatically.

    Advantages for the candidate

    Immediate access to personalized information.

    Continuous support during onboarding.

    Greater satisfaction, feeling heard, cared for and supported.

    Improved traceability of interactions.

    Promotion of digital culture.

    A smoother, more accessible and personalized experience, strengthening the bond between the professional and the organization, and consolidating a people-centered care culture.